Digital Marketing Assistant

Job summary/responsibilities:

– Identify and qualify potential link partners
– Contact link partners via email, form or phone
– Manage content distribution to link partners
– Directly interface with other webmasters via email contact and concisely explain the benefits of a link to their audience
– Manage the strategy and setup of all paid campaigns.
– Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and landing page sources reports.
– Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition.
– Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
– Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs.
– Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
– A/B testing, evaluating CRM data and lead monitoring are also key pieces of experience they are in search of.
– Develop new and eliminate underperforming PPC ad copy/keywords.
– Implement successful PPC bidding strategies and effective keyword management.
– Continually monitor, revise, and optimize PPC ad text as necessary. Analyze and assess the performance of PPC campaigns and translate quantitative and qualitative data into recommendations and plans for revising the campaign strategy.

Skills & Experience:

-Software — Microsoft Word, Microsoft Outlook, WPM 40 — 45
-Other suggested software — Microsoft Excel, Google Drive
– Associate Degree Required — Bachelor’s Degree strongly preferred
– Exceptional writing skills
– Strong personal communication skills and creative mind
– Excellent organizational skills and attention to detail
– Must have superb time-management skills
– Must be a self-starter and have a strong work ethic
– Must be willing to take direction and learn

What you can expect:

-This is an entry level position
-Paygrade – $12/hr
– Potential for pay raise after 90 Day Review
– Comfortable Work Atmosphere

Hours are normally Mon — Fri 9am — 5pm

Please Email Your Resume to

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